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MASUNG scale force
2024-09-03 16:58

Scale is the premise of obtaining, profit is the bottom line of scale, expansion is the only way for enterprise development. In any industry, if you do not make it big, someone else will make it big, and when others become bigger and stronger, they will have no right to speak. Each enterprise's expansion road is not the same, in other words, others' expansion experience is difficult to learn from, we can do more is to learn their vision, courage and aggressive means in the process of expansion.

 

 

In 2020, through the investment promotion of Changsha City, Hunan Province, Mr. Chen Bin, chairman of MASUNG Group, with his unique vision and ambition of expansion and the right method, reached a unified desire with Wangcheng Economic and Technological Development Zone, and came to No. 66, Section 1 of Tengfei Road, Wangcheng District, Changsha City, to view the terrain on the spot and directly buy 30 acres of land. The next month, the construction plan will be launched for more than two years, with a total investment of 150 million yuan. In 2023, an industrial park with a total area of 40,000 square meters will be completed (including 6 R & D buildings, production buildings and employee apartment buildings), 38 automatic production lines, and complete sheet metal, SMT, assembly, aging, testing and testing laboratories. It was officially put into production on June 16, 2023, and received special attention and reports from CCTV and many local TV stations in Hunan on the same day.

 

MASUNG Group Chen Dong knows that the expansion of MASUNG is imperative, because in the customized development solutions in the field of printer segmentation, it is difficult for the company after the third place to survive, and to rush into the top three in the industry, it must have the ability to mass production. Because scale is linked to cost, it is difficult for enterprises without scale to control production costs, and if they cannot control costs, the initiative in pricing falls in the hands of competitors.

 

From the continuous expansion of MASUNG smart self-service terminal field, the US-India electronic new retail field, MASUNG da government office file management field, industrial automation field and MASUNG Deheng national southern network power grid solution field, is the best interpretation. At present, the thermal transfer printer program developed and produced by MASUNG through scale effect, MS-TTR350, MS-TTR380, MS-TTR370 and other printing, engraving, wide format printing, profile-shaped printing by major provinces, cities, counties and regional power grid companies, applied and implemented!

 

 

 

In fact, MASUNG scale strategy is correct, a company in a category to do the first position, its competitors will be difficult to shake its position, MASUNG's future road is still a long way, so continue to invest in the construction of new product lines, the development of new areas, more look forward to 18033404070, 0755-28895103.

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